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2020 will be the first year since 1956 without the Ballon d’Or coronation. To mark the occasion, Diadora has just unveiled gold studs
Since 1956, the Ballon d’Or has been the most important personal honor for any football. If in recent years, Lionel Messi and Cristiano Ronaldo outrageously dominate the rankings, the list of winners of the famous trophy is pharaonic and the Italian brand Diadora is one of the players in this great history of the Ballon d’Or. If adidas or Nike are obviously two of the most present brands alongside the winners of this award, Diadora has two winners since George Wheah and Roberto Baggio each won a trophy with the Italian brand’s crampons on their feet. And it is precisely in the perspective of coming to celebrate the history of the Ballon d’Or and to make a nice nod to the absence of ceremony in 2020 that the brand unveiled a gold pack around two pairs of crampons. .
Through two models, Diadora is therefore giving birth to its history with the Ballon d’Or. Iconic model of the Italian brand, the “Brasil” is entirely imagined in “gold” for the occasion. A particularly new model and above all perfectly made with iconic materials since we find a kangaroo leather upper entirely handcrafted. If the outsole is intended to be different from the original version in order to meet the current needs of players, the pair still has this iconic line that has survived the years today. To complete this “Gold” pack, Diadora is launching the B-Elite model which aims to be the modern version of the Brasil. Taking the lines of its big sister, the pair wants to be modern, elegant and in the era of time. To hope to get one of these pairs, however, it will be necessary to go quickly since Diadora has produced only 56 copies of each model and the models are only available on Pro Direct Soccer.
Photo credits: SoccerBible